The Best Practices for Successful Implementation of Enterprise Social Networks

Enterprise Social Networks
Enterprise Social Networks
Enterprise Social Networks

Enterprise social networks are private online platforms facilitating organisational communication, collaboration, and knowledge sharing. These networks are designed to mimic the structure and functionality of popular social media platforms, enabling employees to interact, connect, and share information with colleagues across the organisation.

Enterprise Social Networks provide enhanced organisational communication by removing communication barriers and providing a centralised platform for real-time communication and interaction between your employees, leading to improved collaboration and engagement.

Enterprise Social Collaboration is the need of the hour; you must facilitate sharing ideas, best practices and expertise across departments and teams, promoting collaboration and fostering a culture of continuous learning.

Enterprise social media sharing makes your employees feel more connected and engaged. They can easily interact with peers, share achievements and receive recognition within the organisation, Contributing to a positive working environment.

One of the most significant Enterprise social network benefits is the ability to distribute remote work from home employees. Employee social networks provide a virtual space for employees to stay connected with work and colleagues, mitigating the challenges of physical separation and promoting a sense of compassion towards your organisation.

Understanding Enterprise Social Networks

An enterprise social network (ESN), as mentioned above, is a private, internal communication and collaboration platform within your organisation that mirrors the structure and functionality of popular social media networks. It facilitates interaction, information sharing, and employee collaboration in a secure, controlled digital environment. 

Components of an Enterprise Social Network:

User Profiles and Directories:

Your employees can create personal profiles with information about their expertise, skills, experience, and interests.

An employee directory (connected to MS Active Directories)  allows others to search for and connect with colleagues based on their profiles.

Activity Feeds:

Like social media feeds, activity streams display real-time updates, posts, announcements, and activities from individuals, teams, or groups.

These feeds inform employees about ongoing projects, discussions, and relevant company news.

Groups and Communities:

ESNs enable the forming groups or communities centred around specific topics, projects, departments, or interests.

Employees can join these groups to engage in focused discussions, share knowledge, and collaborate on related initiatives.

Messaging and Notifications:

Private messaging features allow direct employee communication, promoting seamless and efficient conversations.

Notifications alert users about new messages, updates, mentions, or activities relevant to them.

File Sharing and Document Collaboration:

ESNs often support file sharing, enabling employees to upload, access, and collaborate on documents and files within the network. Employee social networks provide proper document management systems, which help easily access your organisation’s policy and other important information to your employees.

Best Practices for Implementation

Based on our experience implementing numerous Enterprise social networks, here is what you should do to implement an Enterprise social media network successfully.

Needs Assessment and Goal Setting

Before even considering implementing an Enterprise Social Media platform in your organisation, you need to evaluate your organisation’s unique requirements and goals to ensure that implementing an Enterprise Social network is purposeful and aligned with your organisation’s business strategy.

You also assess your organisation’s key pain points and areas of improvement, ensuring a targeted and effective solution is available to your critical management team. 

Then, you need to identify which Key Performance Indicators need to be measured and how you will measure these KPIs,  defining benchmarks and targets which can help you determine if your organisation is moving towards achieving your strategy. 

Next comes the implementation strategy of your organisation’s Social network, which will involve a clear roadmap and action plan for implementing the Enterprise Social Network based on the identified KPIs and alignment to these KPIs

Assigning responsibilities, allocating resources, and setting timelines for the implementation process are critical to success.

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Ready to unlock the full potential of your enterprise through a seamless Enterprise Social Network? Let Neologix guide you in identifying crucial initiatives and crafting a precise implementation roadmap. 

Contact us today by filling out our contact form, reaching us at +971-521043226, or emailing us at Let’s transform your organisation’s collaboration and communication landscape together.

Selecting the Right Platform

Evaluating different enterprise social network platforms available in the market involves a comprehensive assessment of various aspects to ensure that the chosen platform aligns with your organisation’s specific needs and objectives. 

Define requirements and business goals to break them down into crucial initiatives, which can then be monitored and organised in an Enterprise Social Intranet. After that, you must list the essential features and functionalities to meet your organisational needs.

Conduct thorough research to identify various enterprise social network platforms available. You must consider aspects such as industry reputation, user reviews and peer or expert recommendations.

Review features and functionalities, and compare the features of each platform against your defined requirements.

Pay special attention to the user interface and how easy and intuitive it is to efficiently adopt the Enterprise portal within the organisation. 

Check for the platform capabilities to be customised and built upon to accommodate your organisation’s growth and evolving needs.

Evaluate the security and compliance of the platform, including data encryption, access controls, and compliance with relevant industry regulations. If your organisation’s policies and standards are defined, ensure the platform adheres to them.

Another critical aspect of the Social intranet platform is its ability to integrate with existing tools like CRM or project management software.

Check if the platform works on mobile divides, considering the importance of mobile accessibility for remote and on-the-go employees. Also, ensure that the mobile app provides a seamless and intuitive interface.

Ensure the vendor provides good support and sticks to their SLA agreements. Also, enquire about the training plans they provide post-implementation, helping with the user adoption of the platform.

Monitoring and Measuring Success

Identify Key Performance Indicators (KPIs) and define specific KPIs aligned with organisation goals, such as engagement levels, knowledge sharing, collaboration and productivity.

Establish baseline metrics and measure the current state of the identified KPIs before implementing the Enterprise Social Network to establish a baseline of comparison.

Create a feedback mechanism so everyone using the Enterprise intranet can freely provide their feedback anonymously. That way, you will get a lot of feedback to work on and improve the system. 


A successful enterprise social network (ESN) implementation is a vital strategic initiative for modern businesses. By adhering to best practices, understanding organisational needs, and aligning ESN goals with business objectives, companies can harness the power of these networks to enhance communication, collaboration, and overall productivity. 

Embracing ESNs allows organisations to break down communication barriers, encourage knowledge sharing, and create a more engaged and innovative workforce. As businesses adapt to the rapidly evolving digital landscape, integrating ESNs is not only an intelligent choice but a necessary one, enabling companies to thrive in a connected world and stay ahead in the competitive market.

Ready to revolutionise your organisation’s communication and collaboration? Let us guide you in implementing a tailored enterprise social network that aligns with your unique needs and business objectives. 

Contact us today for expert consultation and seamless Enterprise Social Network implementation. Contact us at +971-521043226 or email us at Let’s redefine how your team collaborates and achieves success through advanced enterprise social networking.

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